Course curriculum
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Warm welcome to the MOOC - an introduction
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Introduction to Module 1 - Global digital transformation trends
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eLEAD - Lecture 1.1 (Internet Technology)
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eLEAD - Lecture 1.2 (Strategic Business Objectives)
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eLEAD - Lecture 1.3 (Information Systems)
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Quiz - Module 1
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In-Company assignment
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Additional resources
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Introduction to module 2 - Value creation and digital trends
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eLEAD - Lecture 2.1 (Digital Strategy Development)
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eLEAD - Lecture 2.2 (Strategic Positioning)
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eLEAD - Lecture 2.3 (the PESTEL-framework)
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eLEAD - Lecture 2.4 (Forecasting)
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Quiz - Module 2
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In-Company assignment
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Additional resources
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Introduction to Module 3 - Value capturing of digital trends
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eLEAD - Lecture 3.1 (Customer Journey)
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eLEAD - Lecture 3.2 (Digital Marketing)
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eLEAD - Lecture 3.3 (the SOSTAC framework)
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eLEAD - Lecture 3.4 (E-Marketing Mix)
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Quiz - Module 3
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In-Company assignment
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Additional resources
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Introduction to module 4 - Team and team diversity for e-leadership
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eLEAD - Lecture 4.1 (E-Leadership)
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eLEAD - Lecture 4.2 (Team Agility and Diversity)
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Quiz - Module 4
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In-Company assignment
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Additional resources
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Introduction to module 5 - Implementation of IT infrastructures
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eLEAD - Lecture 5.1 (IT Transformations)
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eLEAD - Lecture 5.2 (Monitoring Transformation)
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Quiz - Module 5
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In-Company assignment
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Additional resources
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About this course
- Free
- 36 lessons
- eLead, is an Erasmus+ Strategic Partnership - KA202 Development of innovation project. Project Number: 2019-1-IT01-KA202-007420
- This MOOC is licensed under a creative commons attribution-non-commercial-share alike 4.0 international
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